We all know it when we see it - that moment in an anime when the animation suddenly transforms from its normal, plain self into a fluid, amazingly beautiful spectacle that takes our breath away. It might be a pivotal battle, a long-awaited love confession, or (fittingly enough) a magical girl transformation. And then, when it’s finally over, we pick our jaws up from the floor and marvel at what we witnessed. What just happened? and, why can’t anime be like that all the time?